Snapdeal's cashback : myth & reality

This is the season of festivals, various eCommerce Companies attracting customers with different kind of offers.

Here is the Snapdeal, Dil ki Deal also providing cashback scheme of Rs.500/-, cashback on debit / credit card or netbanking transactions. 

Sounds interesting, but dont rush to decision immediately, I tell what is the truth behind this deal.
When they say Cashback, that means Cashback to Bank account or associated Freecharge Account. But that is just a lie about cashback, they are providing 5 Freecharge coupons of rs 100/- each, When you use those coupons for while paying through Freecharge for Prepaid, postpaid, DTH, Utility Bill Payment and snapdeal purchase through app for min 500, You will get rs 100/- cash for each offer. So there is NO Cashback on your original purchase from Snapdeal.

When you highlight on FCOFFER, you will see a text appears View T&C. Don't forget to check that.

Beware of these kind of misguiding ads from these eCommerce Website, First check them care fully and then spend your money.

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Digitization of Cable TV : facts

India is going in phase of digitization of Cable connection, first they digitization was mandatory in major cities, but now they are making it compulsory for all.

In first phase, in all four metro cities implemented by 31st December 2011.
in second phase, implemented in all cities having population over 1Million by 31st December 2012.
in third phase, all other urban areas by 31st December 2013.
The 4th Phase, Targeting Rest of the India by 31December 2015.

Development and growth are always good, but making digitization compulsory, Govenment should see the other side of it too.

These DTH Service providers, revised the rates of any pack frequently, when ask to them, they told they have added new channel to packs. This is not done, when digitization is going to be compulsory, there should be some rule and protocol to monitor these service provider, There should be Minimal Value Pack available(From Each DTH Service Provider), which can be affordable by all, Rate Revision should have some rules, when they can revise the rate  ie some duration, but base pack should not have this eligibility, In Base Pack there should be some numbers of channels of all categories. DTH Service providers can have authority to add new channel to this base pack but can revise its rate.

What about those who cannot afford setup box, and monthly charges increase twice or trice for what they have paid currently to our cable service provider, Is this fits for all in their budget? If not, what they do, stop watching TV, Is government has a plan for this?

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Festive season and eCommerce Company Offers

This festive season the eCommerce companies like Flipkart, Amazon, Snapdeal etc brought many offers like heavy discount, cashback, app Only offers to attract customer.

Snapdeal already started their Diwali Sale, Electronic Monday Sale, By today Flipkart started their sale as The Big Billion Days 13 Oct to 17th Oct and Amazon also their amazon Great Indian Festive Sale starting today 13 Oct to 17th Oct.


Last Year Flipkart's The Big Billion Days was the flop show, they have learned from their mistakes, all others also improved their infrastructure to fulfill customer need, they are heavily spending on advertising.

Let us see, how will this show goes..

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